Belize Tourism Futures 2024: Elevating Tourism Through Innovation and New Ways of Thinking
Reflecting on a transformative year of empowering Belize’s tourism professionals with the knowledge, tools, and strategies to shape a sustainable future.
As we begin 2025, it’s the perfect time to reflect on the incredible milestones Belize Tourism Futures achieved in 2024. With nine impactful webinars, two engaging podcast episodes, and a growing social media presence, Belize Tourism Futures has been a platform for empowering tourism professionals and fostering innovation within Belize’s tourism industry.
2024 Highlights
Last year, Belize Tourism Futures saw:
11,722 website views and 798 YouTube views for webinars.
260 plays on Apple Podcasts and 85 plays on Spotify for podcast episodes.
A social media reach of 162,600 views on Facebook and 7,100 views on Instagram.
Locally, 440 participants from 58 municipalities across Belize joined the webinars, alongside attendees from the U.S., Canada, and Central America. While we expected primarily students and early professionals, the sessions attracted a diverse audience, including tour guides, chauffeurs, receptionists, managers, business owners, public servants, and university lecturers. Many participants expressed gratitude for the accessible and free learning opportunities, with even tourists finding value in the content to plan their Belize trips.
Webinar Series Themes
In 2024, we delivered three engaging webinar series, each addressing critical topics for Belize’s tourism sector:
Crafting Unique & Immersive Experiences
Focused on experiential tourism and innovative hospitality to inspire standout travel experiences.
Merging Technology & Sustainability in Tourism
Explored tools like AI and VR, marketing strategies, and the importance of maintaining Belize’s eco-friendly reputation.
Building Resilient Brands & Community Collaboration
Highlighted brand storytelling, evolving industry trends, and the power of partnerships for sustainable growth.
Each session brought expert insights and practical strategies, accessible live or as recordings, ensuring flexibility for participants.
Thank You to Our Sponsors
A heartfelt thank you to Emergent Ventures, Belizing, and The Lodge at Chaa Creek for their generous support in making Belize Tourism Futures a reality. It has been a privilege to dedicate my time and efforts to this initiative, and together, we’ve made a meaningful impact on Belize’s tourism industry in 2024.
What’s Next for 2025?
This year, Belize Tourism Futures will transition into a video podcast series featuring conversations with tourism and economic development experts. These episodes will provide richer, more dynamic content while reaching broader audiences across platforms like Apple Podcasts, Spotify, YouTube, and our website.
We’re incredibly grateful to everyone who participated in making 2024 such a success. Your engagement, feedback, and enthusiasm drive our mission to elevate Belize’s tourism industry.
Let’s continue building a stronger, more innovative tourism community in 2025!